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Jack White Premieres 3-in-1 Interactive Video for “That Black Bat Licorice”

Image Courtesy of Third Man RecordsJack White has debuted the video for the Lazaretto single “That Black Bat Licorice,” and, as with most things Jack White-related, it’s anything but conventional.

The video is an interactive experience that combines three separate clips — an animated version directed by James Blagden, a live action version directed by White, and a version exclusively featuring headbanging directed by Brad Holland — into one overall music video. Users can toggle between the three films via their their keyboard or tablet screen. To watch/experience the “That Black Bat Licorice” video, visit JackWhiteIII.com.

Just this week, White released “That Black Bat Licorice” as a digital single. The b-side features White’s crooning cover of singer Harry Connick Jr.‘s “Blue Light, Red Light (Someone’s There).” If you prefer your music in the physical format, you can pre-order the seven-inch vinyl of the “That Black Bat Licorice” single via the Third Man Records website.

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