The Lumineers premiered the video for “My Cell,” from the new album, III.
The video continues the story of the fictional Sparks family, which explores the histories of three members: Gloria, her son Jimmy and her grandson Junior.
“My Cell,” the is the seventh video from III to be released and is the first song from the section focusing on Jimmy, who’s played by Sin City and Terminator 3 star Nick Stahl.
This week, The Lumineers will release the rest of the videos from the Jimmy chapter. “Jimmy Sparks” premieres Tuesday, followed by the “April” video on Wednesday and “Salt and the Sea” on Thursday.
All ten III videos were collected into a film of the same name, which premiered earlier this month at the Toronto International Film Festival.
The album III was released last Friday.
(Video contains uncensored nudity.)